ADESINA OYENUGA

ADESINA OYENUGA

What was your role at Louis Vuitton?

I was an advertising seasonal (a paid freelancer for a semester). There I was doing a lot of planning for their advertisement campaigns. So initially when I thought advertising, I thought it would be more on the creative side, but obviously they're based in Paris, so they do a lot of their creative over there. When I was in their office in New York, I was doing a lot of Excel spreadsheets and rate planning. So seeing if they're on target for their budget for the year, concerning where they're placing their ads, which was cool because we were the first people in the US to see the campaign.

 

And then, what did you learn from that experience?

I am now a pro at Excel. Also I learned to be outgoing; I'm naturally an introvert. Working in that environment you have to talk to everyone, especially the higher ups. That taught me to break out of my comfort zone. Also just learning the ins and outs of the luxury fashion industry. At DVF, It's a high end brand, but I wouldn't say that it's luxury. Working at Louis Vuitton, I learned about the different fabrics that they use, the clients that they work with, the photographers.