This is a really interesting issue. I think this is a hurdle that isn’t entirely linear, and perhaps it’s too premature to try to come to any conclusions just yet. I think we are in the era of trial and error; testing out the utilities of various platforms. So for now it’s a matter of supplementing long form content, so to speak, with shorter blips of content (such as instagram posts, snapchat videos), in order to form a more cohesive experience. I don’t think an entirely synthesized approach to “good journalism” on a platform that allows for little content run-time, has been totally discovered yet.
It's sort of what I said earlier where I think that creating something new as opposed to covering what's already been covered is very important. It's something that I'm very passionate about, thinking about and encouraging. I think it's looking for stories. Looking to push forward new ideas and new ways of looking at things opposed to just covering what's happening.